Build the fast gallery that makes the work the hero
When to use this
Start here, in a brand-new project. Do not add accounts, private galleries or a detailed enquiry form yet.
A public portfolio that feels specific to your work, stays fast on a phone and contains no invented imagery.
The prompt
Build the public portfolio home page and work gallery for [YOUR NAME OR STUDIO], a [TYPE OF CREATIVE] who wants to be hired by [TYPE OF CLIENT] for [TYPE OF WORK]. The first screen should say [SHORT DESCRIPTION OF WHAT YOU DO] and lead directly into the work. The main action should be [PRIMARY ACTION, e.g. View selected work]. Build the visual direction around these words: [THREE VISUAL ADJECTIVES]. Use [YOUR COLOR DIRECTION] and [YOUR TYPOGRAPHY DIRECTION]. Keep the palette restrained, the spacing deliberate and the text secondary to the work. Do not use glowing gradients, decorative blobs, rows of identical floating cards, fake statistics, generic creative-business slogans or other stock AI-builder patterns. Use only the real portfolio files I provide here: [UPLOADS OR LINKS TO YOUR REAL WORK]. Do not generate portfolio images from scratch, and do not invent, replace or fabricate client work, logos, people, places or results. Editing my own real files is fine — I may have improved my photos' lighting, crop, background or sharpness before uploading, and that is welcome; what matters is that every image represents work I actually did. Where a real file is missing, show a clearly labelled placeholder that says [REAL WORK FILE NEEDED: PROJECT NAME AND FILE TYPE]. A placeholder must never look like finished work. Organize the gallery using [YOUR PROJECT CATEGORIES] and show [PROJECT TITLE], [TYPE OF WORK] and [ONE-LINE CONTEXT] for each item. Give the strongest projects more visual weight instead of putting everything into one repeated card size. Keep the order intentional, with [YOUR LEAD PROJECT] first. Let visitors filter only if the categories genuinely help; do not hide a small portfolio behind unnecessary controls. Make web-sized copies of large images so the site does not send the full original file to every visitor. Load only what is visible at first, then load later images as the visitor scrolls. Keep images sharp at the size they are shown, preserve their intended proportions and never crop a finished piece without my approval. Add alternative text, which is a short description read aloud by screen readers, using the factual descriptions I provide: [DESCRIPTIONS OF THE WORK]. For video, show a real preview image from the project and a clear play button. Do not autoplay video, do not load a full video before someone chooses to play it and do not generate preview images. Use [MY VIDEO LINKS OR FILES] and keep sound off until the visitor starts playback. On a phone, use a clear reading order, comfortable tap targets and no sideways scrolling. The first useful view must appear quickly on a slow connection, later images must arrive without making the page jump, and the gallery must remain easy to browse with one hand. Add simple navigation for Work, About and Contact, but leave About and Contact as clearly labelled pages to complete in later steps. Do not build project case studies yet. When finished, tell me which files were resized for the web, which placeholders remain and which choices make this layout specific to my work rather than a reusable template.
Check it worked
- The first screen says what you make and shows real work without making the visitor search for it
- The gallery feels composed around your projects rather than arranged as a repeated template grid
- Every visible portfolio image is your real work or an unmistakably labelled placeholder
- The first useful part of the page appears quickly when you open it on a phone using mobile data
- More images appear as you scroll without the page jumping or freezing
- Video waits for you to press play and does not start with sound
- No finished work is stretched, blurred or cropped in a way you did not approve
You'll know it worked when:
The portfolio opens quickly on a phone, shows only your real work or obvious placeholders, and lets a stranger browse the strongest projects without the site feeling like a stock template.
Watch out for
Do not upload camera originals, print exports or full-resolution video and assume the builder will make them suitable for the web. The fix is to keep originals elsewhere and serve smaller copies sized for the places they appear, while checking that fine detail is still clear. Do not solve speed by making every image visibly soft, and do not solve a weak edit by adding more work: eight strong projects usually sell you better than thirty uneven ones. Test on mobile data, not only on fast Wi-Fi.