Créer un site de capture de prospects pour services

Build a website for [BUSINESS NAME], a [TYPE OF SERVICE BUSINESS, e.g. residential plumbing / bookkeeping for small firms] serving [YOUR SERVICE AREA].

Pages: a home page that says in the first sentence what you do and where, with a clear button to request a quote; a services page listing what you offer; an about page that builds trust with your experience, credentials and approach; and a contact page with your area, hours and how to reach you.

On the home page include, high up and visible without scrolling: what you do, the area you cover, and one clear action to get in touch. Below that, a short "why choose us" section using [YOUR REAL DIFFERENTIATORS, e.g. 15 years in business, licensed and insured, same-day callouts], a few example services, and space for reviews.

On the services page, list each service with a short description and a price, a "from" price, or "quote on request" as I specify here: [YOUR SERVICES AND HOW EACH IS PRICED]. Do not invent prices — use exactly what I provide.

Include a section answering the questions people ask before they get in touch: [YOUR THREE OR FOUR MOST COMMON PRE-ENQUIRY QUESTIONS, e.g. do you charge for callouts, how fast can you come, do you offer free quotes].

Design: [THREE ADJECTIVES, e.g. trustworthy, straightforward, local]. Colors: [YOUR COLORS]. It must look completely right on a phone, because most people will find you on one. Use labelled image placeholders saying [REAL PHOTO OF YOUR WORK NEEDED] — do not use stock photography and do not generate photos of people, premises or finished work from scratch. Real photos of my own work that I have edited or cleaned up myself are welcome; only invented or generated results are the problem.

Do not build the request form yet — that is the next step, and it is the most important part.

Add a "request a quote" form to this site, reachable from every page's main button and from a short form at the bottom of the home page.

The form collects exactly what I need to respond well: [THE 3-4 THINGS YOU MUST KNOW TO QUOTE, e.g. name, phone, what they need done, their location or postcode, and how urgent it is]. Keep it short — every extra field loses people. Make name and one contact method required, and clearly mark the rest optional.

When someone submits: store the enquiry so it can never be lost, email it to me at [YOUR EMAIL] immediately with everything they entered, and show the person a clear confirmation on screen. Also send them a short automatic reply confirming you received their request and when you will get back to them, using [YOUR RESPONSE PROMISE, e.g. within one business day].

Storing the enquiry and emailing me must both happen. Do not build a form that only sends an email, because a single email lost to spam is a lost customer with no record that they ever existed.

Protect the form from basic spam without making a real person solve a puzzle: a hidden field that automated tools tend to fill, and a limit on how often the same visitor can submit. Do not add an image puzzle unless spam actually becomes a problem.

Use a proper email delivery service so these messages reliably arrive rather than landing in spam, and tell me exactly what I need to set up for that.

Add trust and credibility features to this service site.

Add a reviews section I control from a private owner screen, where each review has the customer's name or initials, their location, a rating and their words. Show the best ones on the home page and all of them on a reviews page. Do not generate or invent reviews — leave clearly labelled examples for me to replace with real ones.

Add a clear "areas we cover" section listing [YOUR TOWNS / POSTCODES / RADIUS], so a visitor instantly knows whether you serve them.

Add a credentials strip showing what is true for me: [YEARS IN BUSINESS, LICENCES, CERTIFICATIONS, INSURANCE, MEMBERSHIPS, GUARANTEES]. Place it where a hesitant visitor sees it before they decide to contact you.

Expand the pre-enquiry questions into a proper section covering what people worry about before booking a service like mine: [COST, TIMING, GUARANTEES, WHAT HAPPENS ON A FIRST VISIT].

Keep the enquiry form and its notifications working exactly as they are.

Add appointment or visit requests to this service site, alongside the existing quote form, not replacing it.

For the services where it makes sense — [WHICH SERVICES CAN BE SCHEDULED] — let a customer request a preferred date and time window as part of their enquiry. I confirm it myself; do not auto-confirm, because I need to check my own schedule and location first.

Show me these requests in my owner view with the requested time clearly marked, and let me mark each one confirmed, changed or declined, which sends the customer a short message either way.

If [I WANT TO TAKE A CALLOUT DEPOSIT OR BOOKING FEE], add an optional payment step on the provider's own secure page after I confirm — never before, and never storing card details on my site. Otherwise keep it enquiry-only.

Keep everything from the previous steps working exactly as it is.

Improve my owner tools for handling enquiries on this service site.

Give me an enquiries screen listing every request newest first, with the person's details, what they asked for, when it came in, and a status I can set: new, quoted, won, lost. Let me add a private note to each one.

Highlight enquiries I have not responded to yet, and show me anything that has been sitting unanswered for more than [YOUR THRESHOLD, e.g. 24 hours], so nothing goes cold.

Show me a simple summary: how many enquiries this month, how many I quoted, how many I won, and which service is asked for most.

Let me export my enquiries so I always have my own copy of my leads.

Keep the public site, the form and all notifications working exactly as they are.